Colleges emphasize student 'stickiness' to boost graduations

Aired: 8/22/2014 | 0:06:56 | Clip
In Tennessee, a disturbingly high dropout rate at public universities prompted the state to change how they fund schools: the more students graduate, the more a school gets paid. Hari Sreenivasan reports on the rise of performance-based funding and innovations by schools to keep students invested.