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187: The Rise of the Latino Vote

Celia Lacayo: It Was Race Then; It Is Race Now

Visuals are powerful, arguest Celia Lacayo. 187's "They keep coming ad" was a racialized visual that left Latinos feeling targeted. She also compares the name given by its proponents to the campaign for Proposition 187 (“Save our State”) with the Trump slogan: “Make America Great Again.”

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187: The Rise of the Latino Vote
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A 1994 California ballot measure sought to deny public services to undocumented immigrants
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