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The Last Independent Automaker
The Pacer
Season 1
Episode 104
American Motors Corporation spends a fortune developing a futuristic new car called the Pacer. But things fall apart when its radical engine design can’t pass government pollution regulations, and customers are disappointed with its mediocre gas mileage. Meanwhile, internal politics tear the company apart as two men jockey for the CEO suite.
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American Motors struggles to make a profit and the alliance with France becomes strained.
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American Motors aligns with a French company to build a nw fuel-efficient car.
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American Motors launches a quirky new car to fight imports and takes a gamble on Jeep.
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American Motors changes its public image and turns to sportier "muscle cars."
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The American Motors Corporation is created as a merger between two independent car companies.