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PBS News Hour

How engaging diversity made Xerox a company to copy

Xerox, a $22 billion company, is the first Fortune-500 corporation to have a female CEO. Its commitment to a diverse workforce began in the 1960s, when the founder pledged job opportunities for the African-American community. Economics correspondent Paul Solman explores how the effort to include and amplify multiple points of view has helped it survive and adapt to an ever-morphing market.

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