Skip to main content
Back to Show
PBS News Hour

How They Did It: Political Tactics That Helped Obama Win

President Obama secured a second term by building a massive ground game to move voters, and by running negative ads early in the campaign. Judy Woodruff talks to the Washington Post's Philip Rucker, The Wall Street Journal's Carol Lee and Slate's Sasha Issenberg about which tactics worked or failed in the costly 2012 elections.

Support Provided By
Season
December 14, 2025 - PBS News Weekend full episode
26:45
December 14, 2025 - PBS News Weekend full episode
December 13, 2025 - PBS News Weekend full episode
26:45
December 13, 2025 - PBS News Weekend full episode
December 12, 2025 - PBS News Hour full episode
57:46
December 12, 2025 - PBS News Hour full episode
December 11, 2025 - PBS News Hour full episode
57:46
December 11, 2025 - PBS News Hour full episode
December 10, 2025 - PBS News Hour full episode
57:46
December 10, 2025 - PBS News Hour full episode
December 9, 2025 - PBS News Hour full episode
56:45
December 9, 2025 - PBS News Hour full episode
December 8, 2025 - PBS News Hour full episode
56:45
December 8, 2025 - PBS News Hour full episode
December 7, 2025 - PBS News Weekend full episode
24:09
December 7, 2025 - PBS News Weekend full episode
December 6, 2025 - PBS News Weekend full episode
24:09
December 6, 2025 - PBS News Weekend full episode
December 5, 2025 - PBS News Hour full episode
57:46
December 5, 2025 - PBS News Hour full episode
December 4, 2025 - PBS News Hour full episode
57:46
December 4, 2025 - PBS News Hour full episode
December 3, 2025 - PBS News Hour full episode
57:46
December 3, 2025 - PBS News Hour full episode
Active loading indicator