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American Experience

Jubilee Video: Ford Fairlane Giveaway

In 1954, Brownie Wise inaugurated the Tupperware Homecoming Jubilee. Tupperware dealers from across the country came to the company's Kissimmee, Florida, headquarters for classes and motivational events. Wise gave each year's gathering a theme, with high spectacle and outrageous competitions -- often for glamorous prizes. In this 1960 Jubilee video, unexpected four-wheeled prizes inspire mania.